{"id":157032,"date":"2020-07-04T23:27:35","date_gmt":"2020-07-04T23:27:35","guid":{"rendered":"https:\/\/www.repman.com.tr\/repman-forum-2020\/"},"modified":"2025-12-31T11:55:35","modified_gmt":"2025-12-31T11:55:35","slug":"repman-forum-2020","status":"publish","type":"post","link":"https:\/\/www.repman.com.tr\/en\/repman-forum-2020\/","title":{"rendered":"REPMAN FORUM 2020"},"content":{"rendered":"

[vc_row][vc_column width=”1\/1″][vc_column_text uncode_shortcode_id=”143065″]This year, REPMAN FORUM 2020 was held online due to the pandemic. Held under the theme \u201cThe \u2018pandemic\u2019 test of reputation,\u201d the forum was watched by 126 active participants on September 21, 2020. You can watch the online recording of the forum here<\/a><\/strong><\/p>\n

The rationale for the forum’s theme was defined as follows:<\/strong><\/p>\n

The year 2020 will be remembered in human history for a different agenda. The Coronavirus, said to have originated in Wuhan, China, made its mark in the literature as Covid-19 and disrupted all the norms around the world. We became passengers on a journey with no clear destination, unsure when we would return to normal life, to the \u201cgood old days.\u201d Aside from curfews and restrictions, we are facing major challenges around the world in meeting basic needs to sustain life. Naturally, brands and companies are the ones most affected by this chaotic environment. They cannot see ahead, they cannot make consistent decisions in an environment of uncertainty, in short, they do not know what to do.<\/strong><\/p>\n

Their most important asset, their \u201creputation,\u201d is at great risk. Is it possible to remain a company or brand that is liked and respected by society in this climate of uncertainty?<\/p>\n

The guests of the forum chaired by Salim Kad\u0131be\u015fegil, Founding Advisory Board Member of the RepMan Reputation Research Center, were, in order of the program schedule: Nuran Aksu, Ertu\u011frul Onur, Tayfun Bayaz\u0131t, moderated by M. Serdar Kuzulo\u011flu, \u00dcmit Boyner, and Prof. Dr. Haluk G\u00fcrgen, who gave the closing speech.<\/p>\n

You can access the executive summary of the RESPECT 2020 research conducted by ZENNA Corporate Brand Consulting on behalf of the RepMan Reputation Research Center here<\/strong> <\/a>.<\/p>\n

The program was conducted under the following topics:<\/p>\n

10:30 Society’s view of brands and companies during the pandemic<\/strong><\/p>\n

Salim Kad\u0131be\u015fegil RepMan Founding Advisory Board Member<\/p>\n

Nuran Aksu ZENNA Corporate Brand Research Company President<\/p>\n

11:00 How much is ethics part of our lives during the pandemic?<\/strong><\/p>\n

Ertu\u011frul Onur TE\u0130D Board Chairman<\/p>\n

11:30 How do companies and brands manage and protect their reputation during the pandemic?<\/strong><\/p>\n

Serdar Kuzulo\u011flu Journalist (Moderator)<\/p>\n

\u00dcmit Boyner Boyner Holding Board Member<\/p>\n

Tayfun Bayaz\u0131t Marsh & McLennan Group Turkey Board Chairman<\/p>\n

12:30 What have we learned from the pandemic?<\/strong><\/p>\n

Prof. Dr. Haluk G\u00fcrgen Bah\u00e7e\u015fehir University, Faculty of Communication. Faculty Member<\/p>\n

12:45 Closing<\/strong><\/p>\n

Forum Chair; Salim Kad\u0131be\u015fegil<\/strong>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

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